10 Cr Audio Event for 400 Crore Film
Known for making exceptionally large films with enormous amount of money, director Shankar has made a name for himself and with unique following, he is as popular as a star hero. Considering his successful track record, many producers in Kollywood are keen to fund his films, despite the fact that Shankar disappointed us with his previous flick Snehitudu (Nanban in Tamil) and I starring Vikram.
Usually, Shankar convinces his producers for an expensive song and an extravagant audio event. For I, the makers managed to bring Hollywood star Arnold Schwarzegger for audio event which costed a bomb. Yet again, for his upcoming film 2.0, Shankar convinced Lyca Productions for a 10-Crore event at Burj Khalifa in Dubai, UAE. So, for every new film, Shankar is not just growing his market but also the cost of promotions and audio events. For 400-Crore budget, 10 Crore audio event wouldn’t be a big deal for makers.
Come 27th October, Indian cinema will witness an historic audio event at the Burj Khalifa where music composer AR Rahman is going to perform live. All the expenses of invitees, including 2-way transportation and the stay at Burj Khalifa building, will be taken care by the makers. After an audio event in Dubai, Robot 2.0 will have a teaser launch in Hyderabad and trailer launch at Chennai in November and December respectively.
Considering the immense craze for Robot 2Point0, the event may certainly raise the expectations on the film and it’ll be a feast for Rajinikanth fans and audiences.