Finally WhatsApp Business App Rolls Out For Small And Medium Businesses
WhatsApp had finally launched the official WhatsApp Business app for small and medium businesses in markets which include Italy, Indonesia, Mexico, the UK and the US. In coming days, the app will rollout in more countries that include India also. WhatsApp Business comes with great business-centric features and tools for the development of businesses. This app will make the companies easily get connected with the customers and vice versa. The WhatsApp Business is currently available on Google Play store. The company has only said that WhatsApp Business is rolling out around the world in the coming weeks. The Facebook-owned company has been testing the WhatsApp Business beta versions with various businesses across the world, including some businesses in India such as BookMyShow and Netflix India.
Here are the features of WhatsApp Business App:
Messaging Tools: The Business App of WhatsApp has got huge smart messaging tools-quick replies which also provide fast answers to the frequently asked questions. It also has ‘greeting messages’, and ‘away messages’. The app also works on desktops with its WhatsApp Web version.
Messaging Statistics: Review simple metrics like the number of messages read to see what’s working.
WhatsApp Web: Send and receive messages with WhatsApp Business on your desktop.
Account Type: People will know that they’re talking about a business because you will be listed as a Business Account. Over time, some businesses will have Confirmed Accounts once it’s been confirmed that the account phone number matches the business phone number.
WhatsApp on company’s blog mentioned, ‘People can continue using WhatsApp as usual – there’s no need to download anything new. And people will continue to have full control over the messages they receive, with the ability to block any number, including businesses, as well as report spam’.
WhatsApp also highlighted, ‘the app was built for people and the company wants to improve the business experience. The business version of the app will make it easier for businesses to respond to customers, separating customer and personal messages, and creating an official presence.’
The business version of WhatsApp can prove quite beneficial for small businesses around the globe. Firms would have the opportunity to set up their WhatsApp Business profiles on the new app by filling out important information like a business description, email, address and website, etc. This will make it easy for small firms to reach out to their customers on a bigger landscape.